Strategic design that connects brands and people
Graphic designer and advertising professional in Curitiba, Brazil. Over 15 years turning ideas into graphic materials, websites and content that deliver real results.
About me
Who I am
I'm Rafael Pereira, an advertising and graphic design professional with over 15 years of experience, based in Curitiba and serving clients across Brazil.
My skill set is solid and versatile: visual identity, labels and packaging, 3D modeling, video editing and full website development. I've been at Teletex IT Solutions for over 4 years, leading content production for the CyberX and CyberCare brands.
I believe design and strategy together don't just communicate: they create experiences and drive measurable results.
Hard Skills
What I do
Services & skills
Graphic Design & Materials
Creation of institutional print and digital materials, such as banners, presentations and social media assets, applying the brand's visual identity consistently across every project.
Labels & Packaging
Label and packaging design focused on standing out on the shelf, with finishes like soft-touch lamination and spot UV varnish.
3D Modeling
3D modeling and rendering of packaging, products and promotional art in Cinema 4D and Blender, for catalogs, e-commerce and point of sale.
Audiovisual Production
Institutional video capture and editing, plus motion design in Premiere and After Effects, from script to final delivery.
Web Development
Institutional websites and online stores built with WordPress, Elementor and WooCommerce, focused on performance, technical SEO and conversion.
Photography
Product and still-life photography with Lightroom editing, ready for catalogs, e-commerce and social media.
Portfolio
Portfolio highlights
Credibility
Brands that have trusted my work
Blog
From the blog
Understand the real stages of a graphic design project, why the brief is decisive, how long it takes, and what you get at final delivery.
What product 3D modeling is, why the market is growing, and when it's worth investing in this technique for packaging and e-commerce.
Real advantages of hiring a freelancer or a graphic design agency, and how to decide based on budget, timeline, and project complexity.
Real graphic design pricing in Brazil for 2026: single pieces, visual identity, monthly packages, and what makes the price go up or down.
A realistic look at AI's impact on graphic design: what the data shows, what AI already does well, and why human creative direction remains irreplaceable.
Packaging design trends for 2026: sustainability, accessibility, AI in prototyping, and the value of the human touch, with real project examples.
Digital marketing trends for 2026 focused on small businesses: AI automation, authenticity, first-party data, and where to invest on a limited budget.
Discover the top graphic design trends for 2026: more human design, adaptable visual identities, the handmade revival, and AI's real role in creation.
Let's talk about your project
Whether you want to hire a service for your company or learn more about my professional background, I'm happy to talk.